GANAIE, T. A. .; BHAT, M. A. . Switching Costs and Customer Loyalty: A Review of literature. International Journal of Management and Development Studies , [S. l.], v. 10, n. 05, p. 7–14, 2021. DOI: 10.53983/ijmds.v10i05.369. Disponível em: https://old.ijmds.in/index.php/ijmds/article/view/369. Acesso em: 4 apr. 2026.